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Sale Barn
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Erroll and boys
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Colorado Simmental Association 2018 Breeder of the Year
cattle on pasture
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All Terrain Bull Sale Crowd

Welcome to Bridle Bit Simmentals…

A journey that began in 1969 when Erroll and Gayle Cook used their first Simmental bulls has evolved into a family seedstock business that markets bulls and females in many states.

Located in the short grass country of extreme southeast Colorado, Erroll Cook, along with his three sons, Chad, Brent, and Brad market approximately 70 yearling 

Simmental and SimAngus black and red bulls in their annual All Terrain Bull Sale held in March, as well as females in the Wild Wild West Simmental Sale held in conjunction with the National Western Stock Show every January. Females are also marketed private treaty.

Bridle Bit Simmentals is proud to work hand in hand with the American Simmental Association collecting data on every animal born for generations of cow families. Receiving a perfect score on the ASA Performance Advocate Program in 2014 is quite an honor.

We work really hard every day in our operation to ensure that our customers can get the maximum from their genetics. We lean on industry experts and association programs to stay on the cutting edge of the beef business.